If you buy or develop products with eternal flowers, the last quarter of the year is one of the best times to explore what the global market is offering. October through December is packed with sourcing fairs where gifts, home décor, and floral categories overlap—the very spaces where eternal flowers shine.

Instead of focusing on sheer size, the following calendar highlights the shows where eternal flower products are most relevant. Each fair has confirmed dates and categories that matter to gift buyers, retailers, and purchasing teams.

👉 If you want a short-list customized for your company, email me at inquiry@sweetie-group.com. I can share which shows match your sourcing goals best.

October: The Asian Sourcing Wave

Autumn sourcing kicks off in Asia with a cluster of shows that attract global buyers. For eternal flower categories, this is when you see the most complete mix of giftware, seasonal décor, and floral-inspired designs.

• Global Sources Lifestyle Show, Hong Kong (Oct 18–21)
  Focused on gifts, premiums, and lifestyle products. Buyers looking for eternal flower add-ons such as jewelry boxes, small domes, or corporate gifts will find strong matches here.
• Shenzhen Gifts & Home Fair, Shenzhen (Oct 20–23)
  Known for lifestyle gifting and corporate programs. It is a practical stop for sourcing eternal flower items that combine décor with branding opportunities.
• MEGA SHOW Part 1 & 2, Hong Kong (Oct 20–29)
  Part 1 emphasizes Christmas and seasonal categories, while Part 2 covers stationery and travel gifts. Eternal flower domes and boxed roses fit naturally into holiday gift sourcing.
• Jinhan Fair for Home & Gifts, Guangzhou (Oct 21–27)
  A professional export platform with heavy emphasis on home accents and giftware. Many buyers cover it together with Canton Fair for efficiency.
• Canton Fair Phase 2, Guangzhou (Oct 23–27)
  The largest stage in Asia for sourcing gifts and décor. Eternal flowers align with multiple sections including home ornaments, seasonal gifts, and lifestyle accents. Sweetie-Gifts will be there—let me know if you’d like to stop by for a quick tour of our new concepts.

👉 Pro Tip: Many international buyers design one route: Shenzhen → Guangzhou → Hong Kong. In one week you can see nearly all of Asia’s top Q4 shows.

November: Europe and the U.S. in Focus

Once October’s Asian fairs wrap up, attention shifts to Europe and North America. Eternal flower buyers will find both floral-specialized and gift-retail focused fairs this month.

Europe

• IFTF, Vijfhuizen (Nov 4–6)
  A must-see for anyone connected to the floral supply chain. Eternal flowers are increasingly featured as durable, high-margin alternatives to fresh cut products.
• Trade Fair Aalsmeer, Netherlands (Nov 4–6)
  Hosted by Royal FloraHolland, it runs the same week as IFTF. Together, the two fairs create a one-stop opportunity to meet floral wholesalers, importers, and chain retailers.

United States

• IFPA Global Produce & Floral Show, Anaheim (Oct 16–18)
  Even though it starts in October, it remains one of the highlights for U.S. buyers. Supermarkets and grocery floral managers come here to discover long-lasting products like eternal flower gift boxes.
• IGES & Smoky Mountain Gift Show, Tennessee (Nov 4–8)
  Focused on souvenir and resort markets. Eternal flower domes, keepsakes, and boxed bouquets align well with this retail segment.
• AmericasMart Atlanta Fall Cash & Carry (Nov 10–12)
  Useful for smaller retailers and gift shops that need quick replenishment. Eternal flower lines that are ready-to-ship perform best here.

👉 Want to understand which U.S. show fits supermarket buyers vs. resort retailers? Email me at inquiry@sweetie-group.com and I will share a quick mapping guide.

December: Niche but Valuable

December may feel late for sourcing, but for certain markets it is still relevant. Eternal flower buyers who look at trend scouting or early next year’s seasonal planning can benefit from these stops.

• Grand Strand Gift & Resort Merchandise Show, Myrtle Beach, USA (Dec 7–10)
  Coastal and resort retail sourcing event. Eternal flowers work as memorable souvenirs and decorative gifts.
• IGHE, Ho Chi Minh City, Vietnam (Dec 18–20)
  A rising platform in Southeast Asia for gifts and homeware. Eternal flowers connect well with the growing décor and lifestyle channels in this region.
• Saudi Arabia Homelife Expo, Riyadh (Dec 22–24)
  Positioned right before year-end, it offers buyers a view of home and gift suppliers targeting the Saudi market. Eternal flowers can be introduced as luxury décor and festive gifting.

Comparison Table: October to December 2025

How Buyers Can Prepare

1. Set sourcing goals: Are you looking for retail-ready products, OEM options, or simply scouting new trends?
2. Compare regions: Asia offers wide assortments, Europe focuses on floral supply chains, the U.S. leans toward retail placement, and the Middle East emphasizes luxury gifting.
3. Bring trend notes: Eternal flower products succeed when aligned with seasonal themes—Christmas, Valentine’s, and Mother’s Day.
4. Schedule appointments: Use fair apps or contact suppliers in advance to secure focused discussions.

Closing Thoughts

From Guangzhou’s bustling halls to the specialized floral cluster in the Netherlands, Q4 2025 offers eternal flower buyers multiple vantage points to scout trends and secure supply partners. Each fair has its own strengths, but together they create a complete view of the global market.

Sweetie-Gifts will participate in Canton Fair Phase 2, Oct 23–27. If you plan to attend, I would be glad to guide you through our eternal flower lines and discuss how they fit your market.

👉 For early access to our catalog or to book a meeting slot, write to inquiry@sweetie-group.com.

See you at the fairs,

Annie Zhang, CEO of Sweetie-Gifts