Mother’s Day remains one of the most commercially reliable gifting occasions in supermarkets across the U.S. and Europe. Sales spike. Foot traffic increases. Shoppers say

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A rush-ready Mother’s Day plan for chain florists: separate pre-orders from walk-ins, build a fast-selling gift section with clear price tiers, and stock low-labor, ready-to-gift and long-lasting floral options to convert last-minute shoppers without overloading designers.